[ scope of work ]

branding, web design & strategy

BRAND

Therapy with Kira

GOAL

To build a therapy brand that moves beyond sterile professionalism, creating a space that evokes trust, compassion, and empowerment.

VISUAL DIRECTION

Elegant | Warm | Serene | Empowering
A refined palette of grounding tones and uplifting accents, paired with minimalist shapes and organic textures, creates a brand presence that is sophisticated, calming, and deeply human.

brand summary

Therapy with Kira is rooted in elegance, depth, and compassion. Her brand identity embodies modern sophistication while remaining approachable and warm. The visuals reflect a sense of calm and trust.

Kira’s branding is intentionally designed to feel safe, empowering, and transformative. The tone balances serenity and strength, speaking directly to high-achieving women of color and couples who value both vulnerability and resilience. The overall effect is timeless yet personal, cultivating an atmosphere of growth, empowerment, and meaningful introspection.

INSTAGRAM

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Photos by A. Liz