
[ scope of worK ]
branding & strategy
BRAND
Kiora
GOAL
To create a modern and luxurious identity that positions the platform as more than just a wellness space—it’s an exclusive club and lifestyle destination.
VISUAL DIRECTION
Resort | Sultry | Feminine | Vintage-Chic
The visual identity is influenced by tropical resort aesthetics and late-80s/early-90s vintage club culture, reimagined through a modern lens. Think retro glamour meets wellness sanctuary.
BRAND DIRECTION
Kiora’s branding is a magnetic blend of sultry sophistication and sun-soaked serenity. Much like its personality, the identity feels both chic and inviting, a modern escape that balances empowerment with ease. The visuals capture the essence of a luxe summer retreat: sexy, playful, and feminine, yet refined with a timeless, resort-inspired edge.
Designed to embody a community for stylish, wellness-focused women, Kiora’s identity evokes the feeling of a members-only club where connection, healing, and evolution come naturally. The effect is indulgent yet intentional, creating an atmosphere that feels like your personal passport to wellness.

